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When to Switch Gears in the R&D Process to Get Results

Casi Mewborn • March 18, 2025

5 Minute Read

The biggest mistake STEM teams make? Sticking with a failing R&D process for too long.



🚨 Warning signs you need to pivot:


❌ No major breakthroughs despite months (or years) of work.

❌ Product development is slow, and early tests reveal major flaws.

❌ Leadership is losing confidence in the project’s viability.

❌ Market shifts are making your research outdated before completion.


💡 When should you switch gears? The moment progress stalls. Here’s how to identify the right move at the right time to turn R&D roadblocks into breakthroughs.


1. When Research Stalls → Run an Innovation Challenge


📌 Why This Works:

• Brings in fresh perspectives from startups, students, and outside experts.

• Allows your team to test multiple solutions at once before committing resources.

• De-risks R&D by identifying potential breakthroughs faster.


✅ How to Pivot Effectively:

• Clearly define the bottleneck your team is facing.

• Structure a challenge that rewards novel, viable solutions.

• Use the best ideas to redirect your internal R&D efforts.


2. When Product Development Slows → Host a Hackathon


📌 Why This Works:

• Forces rapid prototyping and immediate problem-solving.

• Identifies technical flaws early, avoiding costly mistakes later.

• Reduces months of development time into a few days.


✅ How to Pivot Effectively:

• Choose a specific roadblock and design a challenge around it.

• Include cross-functional teams (engineers, UX designers, data scientists).

• Use hackathon results to prioritize which features move forward.


3. When Leadership is Losing Confidence → Organize an Industry Roundtable


📌 Why This Works:

• Helps secure stakeholder buy-in by showcasing project viability.

• Provides data-backed insights that justify continued investment.

• Opens doors to potential funding and commercialization partnerships.



✅ How to Pivot Effectively:

• Present hard data on progress, challenges, and next steps.

• Invite investors, policymakers, and industry partners to gain external credibility.

• Use discussions to align leadership on a revised execution plan.


4. When Market Demand is Changing → Launch a Think Tank


📌 Why This Works:

• Keeps your R&D aligned with shifting industry needs.

• Engages top industry leaders to anticipate future trends.

• Helps reposition research before it becomes outdated.


✅ How to Pivot Effectively:

• Identify external factors (market shifts, regulations, new competitors).

• Gather key experts to evaluate how R&D should adapt.

• Publish findings to influence industry standards and attract partners.


The Best STEM Companies Pivot Fast


🚨 Working harder on a stuck R&D project doesn’t fix the problem. Switching gears does.


✔ Run an innovation challenge when research isn’t progressing.

✔ Host a hackathon to fast-track product development.

✔ Use an industry roundtable to regain leadership buy-in.

✔ Launch a think tank to adapt to market changes before it’s too late.


💡 Need help deciding when and how to pivot your R&D process? I specialize in helping STEM companies:


✔ Identify R&D bottlenecks and fix them fast.

✔ Design high-impact events to accelerate innovation.

✔ Secure funding and leadership buy-in for strategic pivots.


📩 Email me at casim@calsafjula.com to schedule a meeting.

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